Professor Nicole Adler Gave a lecture on Aviation Management to SGE Students
‘The future direction of Aviation Management is to combine big data and Game Theory to find insights.’ --Professor Nicole Adler
Nicole Adler----professor from the Hebrew University of Jerusalem, deputy editor-in-chief of top Operations Research journals, including Omega Transportation Research Part B----gave a lecture on 25th of September, on Aviation Management to more than 100 SGE students at the invitation of Professor Xiaoqian SUN, vice dean of the school. This lecture, organised by Science and Technology Branch of SGE Youth League Committee, is the inaugural one of the “To Be an Engineer” lecture series.
Group photo of Professor Nicole Adler,Xiaoqian Sun, Vice-dean of SGE and staff of SGE
Professor Adler, with the help of Operations Research theories and economics models, gave a general concept of Aviation Management----study of how airlines work and compete, from the perspective of an airline manager. Fuel costs, labour costs and the traffic control are three basic factors in management, Adler said, and innovation is a key drive for an airline to develop and win the market.
Professor Nicole Adler demonstrated knowledge of air traffic control vividly
Nash Equilibrium, an Operations Research concept, is explained by her with the well-known “prisoner's dilemma” to show how it works in aviation management----the now strategy is the best option when other airlines keep their strategies unchanged. With maths tool, she builds modelling, does overall planning and then makes the decision, the whole clarification attracting much attention of the students and opening a window for them to understand the role of modelling in economics.
The professor explained the production theory by formula on the blackboard
Professor Adler leads the students to further understanding of complicated economics theory with an example of the development of European civil aviation. She closes the lecture with a prospect of the aviation management future: “The future direction of Aviation Management is to combine big data and Game Theory to find insights”, and addresses questions on efficiency in Q&A session.
This lecture enriches SGE students with economics and management besides their major engineering courses, and also informs them the importance of acquiring all-round knowledge for becoming an excellent future engineer.
students applauded the professor's wonderful lecture